Hero Splendor sales fell by 25%, why did people stay away, know 3 big reasons

This time Honda has overtaken Hero MotoCorp in terms of overall sales. Hero has lost the number 1 crown. Customers have now started distancing themselves from Splendor. Let's know the reasons behind this

The country's largest two-wheeler manufacturer Hero MotoCorp is troubled these days by the poor sales of its best-selling bike Splendor Plus. Even though this bike is the best-selling bike in the country even today, its sales are falling continuously. By the way, this time Honda has overtaken Hero MotoCorp in terms of overall sales. Hero has lost the number 1 crown. Customers have now started distancing themselves from Splendor. Let's know what are the reasons behind this? And how was the past month in terms of sales…

Sales of Splendor Plus drop by 25 %

Sales of segment leader Hero MotoCorp Splendor Plus have declined by 25%. A total of 2,07,763 units of this bike were sold in February, whereas in February last year the company sold 2,77,939 units of this bike. This time the company suffered a loss of 70,176 units compared to last year.

25% drop in sales of Hero Splendor, why did people keep away, know the 3 major reasons Honda Shine has been on the second position, last month the company sold a total of 1,54,561 units of this bike and it has become the second best selling bike, apart from this Bajaj Pulsar has made its place on the third position, last month 87,902 units of this bike were sold.

3 big reasons for falling sales of Splendor Plus

Design

The design of Hero MotoCorp Splendor Plus has become quite old now. There is nothing new in it now. The generation is changing but there is nothing new in this bike now. In such a situation, the company now needs to work on its design.

Features

Splendor Plus also does not have many advanced features. This bike still comes with very basic features. Whereas at this time the latest design and advanced features are being seen in other bikes. The lack of features is the main reason for the falling sales of this bike.

Price

The price of the bike starts from Rs 77,176. It is the most expensive bike in its segment and this is its third weak point. One starts looking for other options at the same price or by adding a little more money to it.

PC:News24