Gold Prices Surge Ahead of Sawan Shivratri, Silver Remains Stable in UP Markets

As the festive season kicks off with Sawan Shivratri around the corner, gold prices have surged once again in Uttar Pradesh's bullion markets. On Monday, July 21, 2025, cities like Varanasi, Lucknow, and Meerut witnessed a noticeable spike in gold rates, while silver prices remained unchanged.

If you're planning to buy gold ahead of the festival, you might have to stretch your budget. Here's a detailed look at the latest price trends.


Gold Gets Costlier in Varanasi: ₹110 Price Hike

In Varanasi, 24-carat gold saw a price increase of ₹110 per 10 grams, pushing the rate to ₹1,00,330. Just a day earlier, on July 20, it was priced at ₹1,00,220.
Similarly, 22-carat gold climbed by ₹100, reaching ₹91,950 per 10 grams.

Even 18-carat gold wasn't untouched by the upward trend. It rose by ₹90 to settle at ₹75,240 per 10 grams.


Lucknow and Meerut Witness Steeper Hikes

The capital city Lucknow recorded the highest gold price spike in the state. On July 21, 24-carat gold rose by a significant ₹500, now retailing at ₹1,01,520 per 10 grams.

In Meerut, prices mirrored Lucknow’s trend, with 24-carat gold selling at ₹1,01,530 per 10 grams.

These figures reflect strong price momentum as demand slowly builds up during the holy month of Sawan.


Silver Holds Steady Across UP

Unlike gold, silver prices remained unchanged in most markets. In Varanasi and other major cities in UP, silver was priced at ₹1,16,000 per kilogram on Monday, the same as July 20.

The stability in silver rates could be a relief for small-time buyers and investors, especially those eyeing bulk or ceremonial purchases.


Market Sentiment Dips Amid Price Hike

Despite the festive buildup, bullion markets are witnessing a slowdown in customer footfall. According to Vijay Tiwari, patron of the Varanasi Sarafa Association, the sharp rise in gold prices has dampened consumer enthusiasm.

“Buyers are hesitant due to the recent surge. There’s visible sluggishness in the market,” Tiwari said.

However, he also noted that international market fluctuations are influencing domestic prices, and volatility is likely to continue in the coming days.


Should You Invest Now? Expert Advice

The ongoing upward trend in gold could make investors and buyers cautious. Experts advise:

  • Track global cues before making large investments.

  • Avoid impulsive buying during temporary price spikes.

  • If purchasing for weddings or religious occasions, compare rates across cities before deciding.

For those considering investment, waiting for minor corrections might help get a better deal.


Summary: Today’s Gold & Silver Prices in Major UP Cities

City Gold (24K per 10g) Change Silver (per kg) Change
Varanasi ₹1,00,330 +₹110 ₹1,16,000 No change
Lucknow ₹1,01,520 +₹500 ₹1,16,000 No change
Meerut ₹1,01,530 +₹500 ₹1,16,000 No change

Final Word

With Sawan Shivratri on July 23, the surge in gold prices comes as no surprise. While the markets are currently subdued due to high rates, interest is expected to rise as the festival approaches.

Buyers are advised to keep an eye on trends and make well-informed decisions, especially when dealing with volatile commodities like gold.