Government's cheap goods will be sold in Ambani's shop, 'Bharat Brand' flour, rice and pulses will be available in Reliance Retail!

Reliance Retail sell Bharat products: To control inflation, the government is preparing to sell Bharat brand flour, rice and pulses through retail chains. For this, the government is in talks with Reliance, the company of big industrialist Mukesh Ambani. 

Bharat Brand Product: To control inflation, the government started selling cheap flour, rice, pulses last year. The government decided to sell cheap pulses, rice, flour under the name of Bharat Brand. To make the benefits of cheap ration reach more people, the government is now preparing to sell it through retail chains. For this, the government is in talks with Reliance, the company of veteran industrialist Mukesh Ambani. 

Bharat brand products will be sold through Ambani's retail chain 

• To control inflation, the government is preparing to sell Bharat brand flour, rice and pulses through retail chains. According to a report in Economic Times, to increase the reach of Bharat brand to more people, the government now wants to sell this brand through retail chains. According to the report, for this the government is in touch with Mukesh Ambani's

Where will you get Bharat Brand products  

However, even before this, Bharat Brand rice, pulses, flour were temporarily available on the platforms of different e-commerce companies including Reliance's JioMart, Amazon and BigBasket. The government had made an arrangement with these companies for a few days. Now the government wants to sell this brand in retail stores for the first time by making a long term deal with private retail companies. If this happens, then Bharat Brands' cheap products will be able to reach more people.  

Preparing for a deal in the long term 

The government wants to talk to private companies and make a long-term deal so that the products of Bharat Brands can be sold through retail chains. For this, apart from Reliance Retail, talks are going on with retail chain DMart and other grocery sellers. However, no official comment has been made by Reliance or DMart in this regard at present.  

Let us tell you that Reliance has a long chain of retail stores across the country. There are more than 18 thousand Reliance smart markets in different cities of the country. Apart from this, there are online platforms like Jio Mart. If this deal is done, then Bharat brand cheap flour, pulses, rice will be able to reach more and more people in every corner of the country. Currently, Bharat-branded products are sold by National Cooperative Consumer Federation of India and NAFED through their outlets and mobile stores.  

Bharat brand product prices  

Bharat Brand 10 kg flour price increased from Rs 275 to Rs 300 

Bharat Brand 10 kg rice price increased from Rs 290 to Rs 340

The price of Bharat brand gram dal has increased from Rs 60 to Rs 70 per kg.